New Klaviyo Feature - Reviews (Shopify only)

Today, Klaviyo proudly announced the launch of Klaviyo Reviews. This new feature is now exclusively available for Shopify users. Save time and optimize the customer experience by consolidating various platforms for customer data and omnichannel marketing.
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With Reviews, you can seamlessly integrate email, SMS, forms, paid ads, mobile push notifications, and now reviews. This results in a flawless customer experience where review requests are aligned with your brand, sent on time, and prevent duplicate requests. Klaviyo uses existing templates and applies smart sending rules to all review requests, allowing business owners to operate efficiently and effectively.
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Did you know:

• 89% of shoppers buy within a week after visitng a review page.
• 93% of shoppers actively go through reveiws before purchasing.
• 37% of products with more than 100 reveiws have higher conversion.
• 57% of shoppers believe that reviews is a crucial component to the online shopping experience.

What is Klaviyo Reviews?

Send personalized review requests driven by all your customer data. Increase sales by showcasing standout reviews in your store.

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● Automate review requests with email and SMS flows
● Dashboard for collected reviews
● Use insights from review questions for segmentation
● Create support tickets for negative reviews
● Reward customers who leave a review
● Sync reviews with Google Shopping (not native, still in development)
● Import reviews from another app
● Sentiment analysis for reviews
● Display collected reviews on your Shopify store
● Customizable review form for a branded look
● Visitors can easily search and sort reviews
● Respond directly to questions in reviews
● Highlight key customer mentions
● Automatically filter inappropriate language
● Easily export reviews as a CSV file.

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How will Klaviyo Reviews help you?

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The standard Shopify review solution can lead to disjointed customer experiences.

✖ Using multiple platforms can result in duplicate review requests

✖ Review data cannot be used for segmentation, triggering flows, or stored in a customer profile

✖ Delivery tracking is not real-time, leading to poorly timed review requests

✖ Inconsistent branding compared to other emails

✖ Not mobile-friendly or easy for customers to leave a review

✖ Limited customization for flows

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How to get started with Klaviyo Reviews?

• Install the Klaviyo Reviews App
• Add the Reviews widgets to your Shopify store
• Personalize your flows in Klaviyo
• Start collecting reviews

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Good news, you can import existing reviews!

Klaviyo’s Reviews Pricing Overview and What’s Included

• Flexible monthly subscriptions (no fixed contracts)
• When you exceed your limit, Klaviyo stops sending new requests (no extra costs)
• Choose a plan that fits your needs based on seasonality. You can easily upgrade or downgrade at any time.

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Interested in this feature? Check out this video from one of Klaviyo's Senior Product Experts:

If you have further questions reading this article, reach out to Polaris Growth for more advice.
For more information, check the Klaviyo article here.