De Uitdaging

I followed several online courses and tried multiple tools, and I found Klaviyo worked best for me. I then started setting up Klaviyo myself—I had already written quite a bit of content—but I didn’t fully understand the technical side of things, and a lack of time also played a role. After some Googling, I came across Polaris, and that’s when we started working together.

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They set up Klaviyo and we used Asana to manage the different tasks, which allowed me to monitor everything. If something needed to be done, we’d have a video call—which I found really effective and pleasant to work with. That way, I could provide input on things like design details. All flows were also discussed and created in a Master Template, which I really appreciated—it gave me a clear visual overview and made it easy to give feedback. Polaris also recommended some copywriters, and that led me to someone I actually already knew. They wrote the initial texts, which I then adjusted myself. What I especially liked about the collaboration was that changes were made live during the calls—this direct way of working really sped up progress.

So Polaris helped with content, building the flows, linking all integrations with the webshop, and Omar also gave me a training session on how to set up email campaigns and newsletters.

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